What Makes Selfie Hot Wax Different
Resin-Free Hypoallergenic Formula
Contains no natural pine resin, which is the most common cause of wax-related allergic reactions. Suitable for clients who experience redness, itching or irritation with conventional wax, including those who have reacted to other facial waxes previously.
38 °C The Lowest Working Temperature in the Italwax Range
At 38 °C, Selfie is formulated to work at a temperature that is safe for even the thinnest, most delicate facial skin. No risk of burns, no unnecessary heat stress on the skin around the brows, lip or temporal area.
Natural Oils Complex. Cushions and Protects the Skin
The natural oils in the formula create a protective layer between the wax and the skin surface, minimising friction and trauma during removal. Skin feels conditioned rather than irritated after treatment, even on clients prone to post-wax redness.
High Plasticity. Precise on Facial Contours
The formula is highly flexible and contours accurately to the curves of the face by following the brow arch, the upper lip and the sideburn line without cracking or breaking. Applied thin, it grips even the shortest facial hairs cleanly in a single pass.
Wax Store, Your Supplier of Premium Waxing Products
At Wax Store, we stock the complete Italwax range — including Selfie in individual bags and bulk boxes — alongside the pre- and after-wax products your facial waxing treatments need.
Shop today and benefit from:
✓ Free delivery on orders above £90
✓ Up to 20% off when you shop our multi-pack products
✓ A 10% student discount for aspiring skin-care professionals
Italwax Selfie Hot Wax FAQs
Why is Selfie formulated specifically for the face?
Facial skin is thinner, more reactive and more visible than skin on the body — which means any redness, irritation or trauma from waxing is immediately apparent and takes longer to settle. Selfie is engineered around these demands: a resin-free formula that eliminates the most common allergen in conventional wax, a natural oils complex that protects the skin during removal, and the lowest working temperature in the Italwax range to remove all heat-related risk from the treatment.
How does Selfie compare to other Italwax facial waxes?
Selfie is the most hypoallergenic option in the Italwax facial wax range — it is fully resin-free and works at 38 °C, making it the gentlest choice for clients with sensitive, reactive or allergy-prone skin. The Top Formula and Top Line hypoallergenic waxes are also pine resin-free but are designed for a broader range of body areas. Selfie is the specialist facial wax in the range, optimised specifically for precision work and delicate skin on the face.



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